US airlines may start charging passengers separately for jet fuel as oil
prices inch past $100 per barrel. Most US airlines have a poor record of
managing exposure to volatile fuel prices.
Only discount carrier Southwest
Airlines hedges most of its fuel needs, while others such as American Airlines
and Delta Air Lines are mainly at the mercy of the market. Fare
increases, the traditional way airlines boost revenue, do not help to offset
sudden surges in costs because tickets are often purchased months in advance.
And with the US economy slowing, people may object to fare increases but a
separate fuel charge could be more widely accepted as consumers themselves
grapple with fuel costs.
Continental Airlines said it does not comment on pricing strategies or fare
construction, and other airlines were not available or did not respond to
requests for comment. Southwest said it plans to keep its current
pricing strategy without separate fuel charges. "We feel that's the more
honest approach," said Southwest spokeswoman Beth Harbin. "Our
hedge positions are our insurance for the type of fuel price that we see in
the market today," Harbin said. "It allows us to predict or plan for
the fuel expense that we'll have even years out." There have
been tentative first steps to get US travelers accustomed to paying extra for
fuel. United Airlines added a $5 fuel surcharge to domestic flights in
November and doubled it in December.
If airlines do unbundle fuel costs from ticket prices, it would not be the
first time. During the energy crisis of the late 1970s, charter airlines had
separate fuel charges that were set just before takeoff. Airlines,
however, could have avoided their current predicament had they locked in fuel
costs when oil prices were lower. But US carriers have been hesitant to hedge
in part because it ties up cash.
Others equate hedging, which helped Southwest post consistent profits even
during the industry's five-year downturn, with gambling. "We have a
very focused hedging strategy, which basically locks in our fuel cost for
tickets as they are sold so that we have a fixed or known margin on
sales," said Continental spokesman Dave Messing. "Other forms of
hedging are basically betting." Continental had hedged about 32
percent of its fourth-quarter fuel needs as of December 10, roughly in line
with other major carriers. Southwest, by contrast, has 90 percent of its
fourth-quarter fuel hedged at favorable rates.
Without control over fuel costs, which vie with staff as airlines' biggest
expense, more and more routes become unprofitable, forcing cutbacks. In
December, Continental said it would scale back domestic capacity slightly in
2008 because of higher fuel prices. Overall, Continental, which is
expanding international routes, expects capacity to grow 2 percent to 3
percent this year, down from an earlier forecast of 3 percent to 4 percent
growth. Similarly, Delta plans to cancel the equivalent of 10 domestic
mainline aircraft and 35 regional jets by grounding planes and reducing
utilization this year, which would reduce 2008 domestic capacity by 4 percent
to 5 percent. Southwest also plans to slow its capacity growth to about
4 to 5 percent in 2008, about half its earlier plans.
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